The nonprofit sector is evolving—and fast. From fundraising to merchandise sales and event registrations, today’s mission-driven organizations are expected to operate with the same digital fluency as for-profit enterprises. But doing so with limited budgets and fragmented systems can be a major hurdle.
That’s where Storefronts, a Salesforce-native solution, steps in.
Built on the Salesforce eCommerce platform, Storefronts empowers nonprofits to launch and manage online stores directly from their existing Salesforce environment—no third-party systems, no external sync tools, no silos. Just one system where everything works together seamlessly.
The Digital Shift in Nonprofit Fundraising
Nonprofits are under increasing pressure to:
- Diversify revenue streams through merchandise, memberships, and event registrations
- Improve donor experiences with more personalized, digital-first interactions
- Consolidate operations to reduce manual work and stretch tight budgets
While platforms like Shopify or WooCommerce offer surface-level eCommerce tools, they don’t integrate deeply with donor databases or CRM workflows. That means fundraising teams spend valuable time reconciling transactions, missing key engagement opportunities, and manually updating campaign progress.
In short: disconnected tools lead to disconnected missions.
A Better Way to Power Nonprofit eCommerce
Storefronts solves these challenges by offering nonprofits a fully integrated eCommerce solution built inside Salesforce. This means every donation, merchandise sale, or event registration is immediately tied to your supporter records, campaigns, and automation flows—all within your CRM.
It’s a smarter way to manage fundraising tools and supporter engagement in one place.
What Nonprofits Can Do with Storefronts
Storefronts is packed with features tailored to nonprofit eCommerce needs. Whether you’re looking to sell products to raise funds, streamline event registrations, or offer digital memberships, it’s all possible—without leaving Salesforce.
Sell Merchandise
Launch an online store for branded merchandise, fundraising products, or partner goods.
- Manage product listings, pricing, and inventory directly in Salesforce
- Offer one-time or subscription-based products
- Accept donations as a product category or add-on at checkout
Manage Event Registrations
Handle ticket sales, RSVPs, and payment processing in one place.
- Create customized storefronts for each event
- Offer early bird, member, or VIP pricing
- Sync registrations instantly with supporter records and campaign data
Power Your Fundraising Tools
Combine eCommerce and donor engagement under one roof.
- Add upsell prompts for donations at checkout
- Trigger automated thank-you messages and impact reports
- Track campaign progress in real time using Salesforce dashboards
Why Use Storefronts on the Salesforce eCommerce Platform?
Let’s face it—most eCommerce platforms weren’t built for nonprofits. They’re designed for selling widgets, not supporting causes. With Storefronts, you get a nonprofit eCommerce solution that works the way you do.
Built for Mission-Driven Operations
Storefronts helps you serve donors and constituents with purpose-driven tools that scale as your organization grows.
Native Salesforce Integration
Everything happens inside Salesforce. That means:
- No duplicate records
- No data syncing delays
- No extra apps to manage
Just clean, real-time data that your fundraising, marketing, and support teams can act on immediately.
Cost-Effective and Scalable
With flexible licensing and no per-user fees, Storefronts is ideal for growing nonprofits looking to expand their reach without expanding their budgets.
Key Features of Storefronts for Nonprofits
- Multiple Online Stores – Run unique storefronts for different campaigns, regions, or partner programs.
- Flexible Payments – Accept credit cards, Apple Pay, Google Pay, ACH, and more.
- Campaign Integration – Automatically tag purchases and signups to fundraising campaigns or donor journeys.
- Inventory Management – Keep stock organized for merchandise, gift bundles, or print collateral.
- Real-Time Reporting – Use built-in Salesforce dashboards to monitor sales, donor engagement, and campaign performance.
- Event Ticketing – Manage complex event pricing, group sales, and automated confirmations.
Real Impact: Fundraising Meets Function
Let’s look at what’s possible when a nonprofit integrates its fundraising tools and eCommerce on one platform.
Imagine a supporter signs up for an event, buys a T-shirt, and donates $25—all in one session. With Storefronts, each of those actions is instantly recorded in Salesforce, triggering a personalized thank-you email, updating the campaign dashboard, and alerting your team if the donor is nearing a major giving threshold.
This kind of automation and visibility isn’t just convenient—it’s mission-critical. It empowers teams to build relationships, measure impact, and do more good.
Ready to Modernize Your Nonprofit eCommerce?
Storefronts on the Salesforce eCommerce platform gives nonprofits the tools they need to simplify online sales, improve supporter experience, and unify data—without adding complexity.
If you’re currently juggling multiple disconnected tools for donations, merchandise, and event registrations, it’s time to rethink your tech stack.
